mclcreate
Game Changer and 60 Second Challenge Quiz
Digital Lead / Producer on the 60 Second Challenge, a quiz platform used by Emirates at travel shows and by mclcreate as the Game Changer quiz.
- Role
- Digital Lead / Producer
- Agency
- Kimber Sykes Limited
- Client
- mclcreate
- Year
- 2016
- Location
- UK, Germany, UAE and USA
What was the brief?
A web-based trivia game that registers players and asks as many questions as they can answer in 60 seconds, scoring on speed and accuracy, with an event leaderboard and an email follow-up. It was reskinned for each client.
Scale and constraints
- Used in Germany, the UAE, the UK and the USA
- Emirates at WTM London and ITB Berlin [check]
- mclcreate's Game Changer quiz at its open day
What was Kimber responsible for?
- Product owner for the 60 Second Challenge under Kimber Sykes Limited
- Designed the gameplay, user journey and admin tools and managed the developers
- Reskinned the game for each event
Technical and production highlights
- Three-option questions with images, a countdown and speed bonus
- A live leaderboard on the main screen
- An admin console for questions, players and settings
- Players emailed their score and brand information
Related service: Interactive Experiences
