
Why hire me
About Kimber Sykes
Kimber Sykes is a London-based freelance Digital Lead and Producer who delivers interactive software for live events and brands, and designs and builds AI-assisted products with Cursor and Claude.
He has 23 years of experience in live events. Agencies have brought him in to lead the digital side of activations since 2013, and he now builds working software himself with Cursor and Claude. His event production work is on kimbersykes.com.
How can Kimber help your agency?
Three ways Kimber helps on the digital side. Each links to the case studies that show it.
Digital Lead and Production
As Digital Lead / Producer, Kimber takes the digital part of an activation from idea to live: the user journey, software brief, developers, hardware and on-site delivery. He has delivered video booths, registration plinths, quiz games and live data walls for Mastercard, Emirates, NTT DATA, Foot Locker and Aperol.
What's included
- User journeys, wireframes and designed frames
- Software briefs and functional specifications
- Managing developers, designers and content partners
- Hardware specification: tablets, kiosks, servers and networks
- Data capture, consent and post-event reporting
- On-site installation, testing and live support
Typical projects: Sports sponsorship activations, brand experiences, exhibitions and pop-ups that need interactive software.
Case studies: Mastercard Madness or Priceless Video Booths, UEFA Champions League Final, NTT DATA Datawall at The Open, Aperol Spritz Australian Open Trivia Game, Race to Dubai with Emirates Golf Game, Foot Locker Registration Plinth
Interactive Experiences
Games, simulators and immersive exhibits that people queue for. Kimber has produced flight simulators, multiplayer video games and immersive pods for Emirates and touring sports activations.
What's included
- Game and experience design
- Touchscreen, iPad and kiosk applications
- Simulator and exhibit interfaces
- Content production and localisation
- Touring kits that work anywhere
Typical projects: Attractions, sports sponsorship tours, flagship stands and launches.
Case studies: Emirates A380 Simulator at The Dubai Mall, Emirates Aviation Experience Digital Exhibits, Emirates Sports Sponsorship Digital Activations, Emirates US Open Destination Pods, Samsung Galaxy A5 Netball Challenge, mclcreate Game Changer and 60 Second Challenge Quiz
AI Builds
Kimber designs and builds working software himself with Cursor and Claude: event operations tools used on live shows, brand websites and AI image pipelines, shipped in days rather than months.
What's included
- Event operations software: accreditation, check in and signage
- Websites and web apps
- Generative AI image pipelines
- Chrome extensions and internal tools
- Hosting on Cloudflare, Vercel and Supabase
Typical projects: Event tools that agencies would otherwise buy in, internal tools and brand sites.
Case studies: Wonder Contractor Accreditation App, Wonder Digital Agenda Screens for Google Cloud Summit, Gemini Exporter Chrome Extension for Wonder, Mezcalómano AI Card Art, Agave Directory and Website, Rubber Armstrong Camp Platform
How does he build with AI?
Kimber writes the brief and the spec, then builds with Cursor and Claude as his engineering team. The results run on live shows: the Wonder Contractor Accreditation App inducted and checked in more than 1,000 contractors at Google Cloud Summit London 2026, and the Wonder Digital Agenda Screens for Google Cloud Summit ran the venue signage at the same show.
The same approach powers his own projects, from the Mezcalómano AI art pipeline to the Rubber Armstrong Camp Platform that runs a Burning Man camp.
Career summary
2015 to present
Freelance, Worldwide: Executive Producer, Senior Production Manager, Technical Director and Project Lead
Engaged by agencies including Wonder, INVNT, Jack Morton, Amplify, Curiious, Octagon, Imagination and BMF to lead production on conferences, brand activations and sports sponsorship programmes.
2012 to 2015
Pulse Group, London: Senior Producer and Account Director
Project led the Emirates Aviation Experience at Greenwich Peninsula with a hand-built team of 40 (c. GBP 7 million), and worked across Emirates' global sports sponsorship programme. Clients included Emirates, NTT Data, dnata, Bentley, DP World, Intercontinental Hotels and Jumeirah Hotels.
2011
Exposure, London: Producer
Produced the live programme for Rizlab, Experiments in Music, for Rizla.
2008 to 2011
t7 event solutions, Sydney: Producer
Clients included American Express, B Braun, CBA, Jaguar, Pfizer, Sony and Telstra. Nominated for Meeting and Event Association Australian Young Professional of the Year 2010.
2003 to 2007
Everest Event Enterprises, Sydney: Principal
Founded a small business providing staffing support for the events industry.
Credentials summary
- Roles: Digital Lead / Producer, Product Owner and Builder, Executive Producer, Senior Producer, Project Lead
- Specialisms: Digital production for live events, Interactive installations and games, Event registration and data capture, Touchscreen and iPad applications, Live data visualisation, AI-assisted software development, Cursor and Claude, Rapid prototyping, Cloudflare and Supabase, Generative AI image pipelines, Event operations software, Brand experience technology
- Clients include: Google Cloud, Mastercard, Emirates, Aperol, NTT DATA, Foot Locker, Samsung, Johnson & Johnson, SoundCloud, Peugeot. See all clients and agencies.
- Agencies include: Wonder, Pulse Group, Octagon, Yakusan, Imagination, Amplify, Curiious, K&K Productions
- Tools: Cursor, Claude, Cloudflare, Supabase, Vercel, Next.js
- Based: London, UK. Available worldwide.