Emirates
Emirates Aviation Experience Digital Exhibits
Digital Lead / Producer for Pulse Group on the interactive exhibits at the Emirates Aviation Experience, Greenwich Peninsula, London.
- Role
- Digital Lead / Producer
- Agency
- Pulse Group
- Client
- Emirates
- Year
- 2015
- Location
- London, UK
What was the brief?
The Emirates Aviation Experience is an interactive aviation attraction beside the cable car at Greenwich Peninsula. Kimber project led it to opening in 2013, then returned in 2015 to upgrade its digital exhibits.
Scale and constraints
- 500 sqm over two floors
- Four flight simulators, an A380 nose cone and a 360-degree hologram
- Around 120,000 visitors a year, reported by Pulse Group
What was Kimber responsible for?
- Project Lead for Pulse Group from concept to public opening in 2013
- Led the 2015 revamp: software and hardware upgrades to the A380 simulators, augmented reality, RFID and new interactive kiosks
- Managed the content and app developers for the new exhibits
Technical and production highlights
- Science of Flight: a touchscreen app explaining how something weighing 500 tonnes flies
- Lift touch kiosks and a world map video wall
- A Rolls-Royce Trent 900 engine exhibit with its own interactive
- A380 simulator software and cockpit upgrades
Outcome
Pulse Group reports around 120,000 visitors a year, including 4,500 students from 250 schools.
Related service: Interactive Experiences
